Géisskan Kollektiv is a Luxembourg-based spoken word collective known for organizing poetry slams and live literary events in collaboration with cultural institutions and festivals. When rebranding the collective, my goal was to create an identity that balanced the seriousness of literature with the playful, spontaneous energy of performance. The visual language needed to stand confidently on its own, while also adapting seamlessly to different venues and contexts — from independent slam evenings to collaborations with museums and festivals. The result was a cohesive yet flexible identity that reflects Géisskan’s role as both a nurturing platform for local voices and a lively presence in Luxembourg’s cultural scene.​​​​​​​